LogoCRO & PROFITS
Login
Subscribe
LogoCRO & PROFITS

Funnel Congruency

Creative-to-lander alignment = profits. Discover how to align your ad angles, messaging, and visuals seamlessly across your funnel to boost ROAS and avoid drop-off from click to conversion.

Funnels

+6

Your next winning Meta ad might already exist.

Nov 3, 2026

•

5 min read

Your next winning Meta ad might already exist.

CRO & Profits · #28 - You might be switching off profitable creative angles because you're sending everyone to the same PDP. Before switching off another creative, look at where you're sending the traffic.

Paddy McLarnon
Paddy McLarnon

Shopify

+4

The Real Reason Most Product Pages Fail

Jul 9, 2025

•

8 min read

The Real Reason Most Product Pages Fail

What we’ve seen across 200+ eCom brands either work or KILL Conversions.

Paddy McLarnon
Paddy McLarnon

Shopify

+3

This Untapped Revenue Lever is Hiding in Plain Sight...

May 22, 2025

•

6 min read

This Untapped Revenue Lever is Hiding in Plain Sight...

Why ad → lander → PDP misalignment is costing you sales (and what to do about it)

Paddy McLarnon
Paddy McLarnon
CRO & PROFITS

CRO & PROFITS


Home

Posts

© 2026 PM Digital's Newsletter..
beehiivPowered by beehiiv